The Loupe

Tag: social marketing

Social Media Content

Social Media Content Ideas that Will Make Your Business Stand Out

Social Media Marketing

Social Media Content Ideas that Will Make Your Business Stand Out. Social media presents the opportunity for your business to connect, engage, and build trust with your audience. The one catch is that you’re in constant competition for the attention of busy social media users. Which means that you better be putting out some killer content! Otherwise, the chances that your posts get scrolled right past are high.

Social Media Marketing Automation

How SMBs can Benefit from Social Media Marketing Automation

Social Media Marketing

Social media marketing automation is changing the way businesses communicate with their clients at every level, from customer service to social media management. The biggest concern over automation was that it would destroy personalization, but the reality is quite different. Small business owners can benefit from marketing automation, just like big corporations. There are many variations of marketing automation that can help businesses grow. Here we’ll show you some of the ways SMBs can benefit from marketing automation.

Social Media Engagement

How To Improve Your Social Media Engagement

Social Media Marketing

Social media engagement is more than likes, and follows. True engagement also goes beyond sharing a post. It is actual interaction between your company and your followers. You want to encourage conversations and participate in them. People want to talk to real people so make sure your social media reflects that. Remember that social media has multiple purposes such as customer service, brand awareness and sales.

Email Marketing Subject Line

Social Media Strategy For 2020

Social Media Marketing

Your social media strategy constantly needs to change. The best social media strategies will have flexibility and ongoing changes throughout the year. There are several things you need to be looking for in order to get the best results.

Social Media Marketing

How To Be More Effective With Social Media Marketing

Social Media Marketing

There is more to social media marketing than posting an ad and waiting for it to work. Check out these tips to increase your social media results.

Social Media Strategy

4 Ways to Optimize Your Social Media Strategy

Social Media Marketing

Your social channels are one of the first touch points for your customers. Facebook, Instagram, Twitter, LinkedIn, and other sites are all great tools to reach new customers, unite your communities, and engage your audience. But there is no secret to social success; to perfect your social strategy, you have to do a lot of testing and measuring to find out what works and what doesn’t. Even the best Facebook advertising agencies go through the same process.

Social Media Marketing

How To Create Effective Facebook Ads

Social Media Marketing

Many times marketers create Facebook ads that do not meet ROI expectations. There can be many reasons for this such as poor image choice, bad offer or even the wrong audience. There are best practices to follow in order to help you make better choices. The first is to choose appealing images that grab attention and relate to your offer. Second make sure your offer is relevant to your audience, Facebook has many options on selecting the right people. Third is a clear and compelling call to action. Now even when you follow these, you may not reach your goals so there are other factors to consider in creating your ad.

Social Media Marketing

The Ultimate Secret Of “INSTAGRAM” Views

Social Media Marketing

In case you're an Instagram user you know the custom of checking your most recent video post for perspectives. Your number of perspectives is an image of your status. In the event that you have numerous preferences, it's a sign to others that your video merits viewing. So those numbers must ascension.

Social Media Marketing

The Psychology of Social Media Marketing

Social Media Marketing

You may think that social media is pretty straight forward, however really good social media marketing uses psychology. Before campaign creation can start you need to take the time to dig deeper into your followers. Psychology is the scientific study of the human mind and its functions, especially those affecting behavior in a given context. So, if we want to create social media that people can’t help but respond to, we need to get into their minds.

Social Media Marketing

Create Better Social Media Marketing

Social Media Marketing

Now that we are almost half way into the new year, you should have had time to see how your 2019 social media marketing plan is working so far. Hopefully you are seeing great results. At this point though, you may be ready to make a few tweaks. With that in mind here are some tips to give your social media marketing a jump start.

Social Media Marketing

Facebook Ads Are Effective

Social Media Marketing

Many times as we talk to customers, they question the effectiveness of Facebook ads for B2B marketing. Question no more, your customers and prospective customers are on Facebook. The fact that Facebook offers some of the most powerful, innovative and advanced ad targeting, means you need to harness this power. They even present it in a way that makes it easy for marketers to use.

Social Media Marketing

2019 Social Media Marketing

Social Media Marketing

Social media marketing is ever-changing and 2019 will not be an exception. Check out these 3 areas to focus on for social media success in 2019.

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