The Loupe

Tag: social marketing

Images for social media

How to Pick Images For Social Media Marketing

Social Media Marketing
Images are extremely important in social media marketing. Did you know that images have 2.3 times more engagement on Facebook than text posts? Learning how to pick the right images for social media can be tough. We have put together some tips for you to select better images. This will help you increase your response rate.
Read More
Facebook ad testing

Get The Best Results With Facebook Ad Testing

Social Media Marketing
Are you getting the results you need from your Facebook ads? Wondering how to make them better? We have put together some tips on Facebook ad testing to get the best results. This can help you select the best audience, copy and creative.
Read More
Social Media With Print Marketing

Why Combine Social Media With Print Marketing?

MarketingSocial Media Marketing
Print marketing is a powerful marketing channel. You can enhance it even more by combining it with social media marketing. Social media with print marketing creates an average expected lift between 24% to 35%. These stats alone should be a motivator to give this combination of channels a try.
Read More
Facebook ad tips

Top 5 Facebook Ad Tips For 2023

Social Media Marketing
Did you know that the average Facebook user clicks on 12 ads per month? What is your plan in 2023 to get them to click on your ads? Sure, you can continue to do what you were doing in 2022, but what if you could do better? Let’s first take a look at what will continue to help you build momentum. Video is king. In 2023 you will want to make sure that you continue investing in video. As always start off with strategic planning of your social media marketing. Set goals and then plan the ads that will achieve them
Read More

Lower Your Facebook Ad Cost In 2022

Social Media Marketing
2022 has started off with marketing costs rising and Facebook ads are not immune. Since we all need to get the most bang for our buck, finding ways to save money and still generate revenue from your ads is important. There are several factors that go into creating ads that can affect performance. Your Facebook ad cost does not have to be high.
Read More

2022 Facebook Social Media Marketing

Social Media Marketing
2022 Facebook Social Media Marketing In 2022 getting the most out of your Facebook and Instagram ads is important. The best creative ever will not work if your strategy is wrong. We have put together some Ad tips as well...
Read More
Social Media Marketing

4 Tips To Grow Sales with Social Media Marketing

Social Media Marketing
Social media marketing is about more than brand awareness and engagement, but also about sales. Are your current social media marketing tactics getting you the sales you need? Before we get started on the tips, you need to makes sure that you know where your prospects and customers are and focus on a few of those channels to drive sales. If you are trying to use Facebook, but the majority of your customers are on Instagram you will not see the results you need. Ok let’s look at some tips to help you generate more sales with social media marketing.
Read More
Social Media Marketing Strategies

7 Social Media Marketing Strategies

Social Media Marketing
Social media marketing is important for all businesses whether you are B2B or B2C. Making sure you are continually tweaking your social media marketing strategies is important to provide your followers fresh and fun content. Sometimes we get stuck in a rut and need some new strategies. We have put together 7 important things to make sure you are doing across many of the social media platforms.
Read More
Social Media Marketing

Combine Social Media Marketing With Direct Mail

Social Media Marketing
Did you know that by combining the power of social media marketing with direct mail you can increase your response rates 23% to 46%? These two power houses work great together! People are more inclined to take action when they’ve seen your message on social media before receiving your mail piece. There are two ways you can accomplish this. First you can take your mail list and match it to Facebook accounts, or you can also go the other way and match mail addresses to Facebook users.
Read More
Instagram Ads

How to Create Better Instagram Ads

Social Media Marketing
Not getting the response rates you want from your Instagram ads? You need to create better Instagram ads. To get the most out of your Instagram ads, they need to first look like a post with a great picture. Then they need a good call to action and finally they need easy to understand copy. But what does that really mean? Let’s break down some tips to get you better results.
Read More
Facebook Ad

4 Facebook Ad Considerations

Social Media Marketing
Facebook has been found to be the most effective digital marketing channel. This means that you need to be marketing here. There are important things to consider when building a Facebook ad. One of the best parts about running Facebook ads is that if you are not getting the results you were expecting you can make changes right away. Try a different image, offer, or copy to see if that makes a difference, if not you may need to rethink your audience.
Read More
Facebook ad

2021 Facebook Ad Tips

Social Media Marketing
Facebook ads can be a challenge, since there are so many options available. It’s easy to get confused about the best options for your Facebook ad. Since the key to great results on Facebook is targeting, you need to make sure that you target the right people. So, we will get started with your targeting options.
Read More

Learn More

We invite you to call or email to learn more about how our expertise can benefit your company.

Contact Us