The Loupe

Category: Email Marketing

Email Marketing

What’s The Best Form of Marketing Campaign?

Email Marketing

Did you know that 77% of consumers prefer to get their marketing messages through email? Check out these email marketing tips.

Email Marketing

The Psychology of Email Marketing

Email Marketing

You may think that email marketing is pretty straight forward, however really good email uses psychology. Learn tips to create effective email marketing.

Abandoned Cart Email Guide

Email Marketing

How often have you added something to an online shopping cart, only to have abandoned the merchandise? Maybe you’ve come back to it, but maybe you haven’t. Now, you’re a business and the same thing has happened to you—people are...

Social Media Marketing Automation

The Best Email Marketing Strategy

Email Marketing

Email marketing strategy is most effective when you have a good plan. Planning your email marketing strategy before execution is a must or else you are throwing money away.

The Savvy Marketer’s Guide to HTML Email Best Practices

Email Marketing

What guides you when you create email marketing? Do you rely on intuition, on what’s worked (or not worked) in the past?

How To Send Effective Email Marketing

Email Marketing

Over the years many marketers have found a decline in their email marketing numbers. Many times this is due to stale email marketing campaigns.

Top 10 Worst Email Marketing Mistakes

Email Marketing

Lots of people will tell you what to do in email marketing, but we thought it’s more important to know what NOT to do. Check out these tips:

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Best Practices For Writing a Follow-up Email

Email Marketing

The best thing? Sending out a really well-crafted marketing email that you know will knock their socks off and persuade them that yes, they should...

Are You Segmenting Your Email Marketing Audience Correctly?

Email Marketing

So what does customers email marketing segmentation look like when it comes to email, and how can you implement it in your business? Here are some ideas.

Email Marketing

Freshen Up Your Email Marketing

Email Marketing

Email marketing continues to be a great way to generate sales. In order to continue to keep your emails working for you, you need to create new ideas.

Email Marketing

Top 7 Email Marketing Tips

Email Marketing

In 2018 email marketing can be a challenge! Even with the best copy and offer sometimes your open and click rates are just downright disappointing.

Work Email Trends After Hours

Email Marketing

email makes staying connected to our jobs much easier, and most professionals are not shy about using it whenever they have the opportunity.

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