The Loupe

Tag: Social Media Strategy

Images for social media

How to Pick Images For Social Media Marketing

Social Media Marketing

Images are extremely important in social media marketing. Did you know that images have 2.3 times more engagement on Facebook than text posts? Learning how to pick the right images for social media can be tough. We have put together some tips for you to select better images. This will help you increase your response rate.

Lower Your Facebook Ad Cost In 2022

Social Media Marketing

2022 has started off with marketing costs rising and Facebook ads are not immune. Since we all need to get the most bang for our buck, finding ways to save money and still generate revenue from your ads is important. There are several factors that go into creating ads that can affect performance. Your Facebook ad cost does not have to be high.

Social Media Marketing Mistakes

5 Typical Social Media Marketing Mistakes

Social Media Marketing

5 Typical Social Media Marketing Mistakes Social media marketing mistakes can be very bad for your brand. People on social media can be unforgiving, but...

Social Media Marketing

4 Tips To Grow Sales with Social Media Marketing

Social Media Marketing

Social media marketing is about more than brand awareness and engagement, but also about sales. Are your current social media marketing tactics getting you the sales you need? Before we get started on the tips, you need to makes sure that you know where your prospects and customers are and focus on a few of those channels to drive sales. If you are trying to use Facebook, but the majority of your customers are on Instagram you will not see the results you need. Ok let’s look at some tips to help you generate more sales with social media marketing.

Social Media Marketing Strategies

7 Social Media Marketing Strategies

Social Media Marketing

Social media marketing is important for all businesses whether you are B2B or B2C. Making sure you are continually tweaking your social media marketing strategies is important to provide your followers fresh and fun content. Sometimes we get stuck in a rut and need some new strategies. We have put together 7 important things to make sure you are doing across many of the social media platforms.

Social Media Marketing

Combine Social Media Marketing With Direct Mail

Social Media Marketing

Did you know that by combining the power of social media marketing with direct mail you can increase your response rates 23% to 46%? These two power houses work great together! People are more inclined to take action when they’ve seen your message on social media before receiving your mail piece. There are two ways you can accomplish this. First you can take your mail list and match it to Facebook accounts, or you can also go the other way and match mail addresses to Facebook users.

Instagram Ads

How to Create Better Instagram Ads

Social Media Marketing

Not getting the response rates you want from your Instagram ads? You need to create better Instagram ads. To get the most out of your Instagram ads, they need to first look like a post with a great picture. Then they need a good call to action and finally they need easy to understand copy. But what does that really mean? Let’s break down some tips to get you better results.

2021 Facebook Ad Tips

Social Media Marketing

Facebook ads can be a challenge, since there are so many options available. It’s easy to get confused about the best options for your Facebook ad. Since the key to great results on Facebook is targeting, you need to make sure that you target the right people. So, we will get started with your targeting options.

Social Media Content

Social Media Content Ideas that Will Make Your Business Stand Out

Social Media Marketing

Social Media Content Ideas that Will Make Your Business Stand Out. Social media presents the opportunity for your business to connect, engage, and build trust with your audience. The one catch is that you’re in constant competition for the attention of busy social media users. Which means that you better be putting out some killer content! Otherwise, the chances that your posts get scrolled right past are high.

Social Media to grow

How to Use Social Media to Grow Your Business

Social Media Marketing

Learn how to use social media to grow your business. Almost 50% of the world’s population now uses social media, and this is changing the way people communicate, work, and shop. For businesses, this is an amazing opportunity to grow and reach a much larger audience. However, it’s important that small businesses adopt the right strategies in order to compete in such a competitive market. To help you do this, here are some tips on how to grow your business using social media:

Social Media Engagement

How To Improve Your Social Media Engagement

Social Media Marketing

Social media engagement is more than likes, and follows. True engagement also goes beyond sharing a post. It is actual interaction between your company and your followers. You want to encourage conversations and participate in them. People want to talk to real people so make sure your social media reflects that. Remember that social media has multiple purposes such as customer service, brand awareness and sales.

Email Marketing Subject Line

Social Media Strategy For 2020

Social Media Marketing

Your social media strategy constantly needs to change. The best social media strategies will have flexibility and ongoing changes throughout the year. There are several things you need to be looking for in order to get the best results.

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