The Loupe

Tag: social media engagement

Social Media Marketing Strategies

7 Social Media Marketing Strategies

Social Media Marketing
Social media marketing is important for all businesses whether you are B2B or B2C. Making sure you are continually tweaking your social media marketing strategies is important to provide your followers fresh and fun content. Sometimes we get stuck in a rut and need some new strategies. We have put together 7 important things to make sure you are doing across many of the social media platforms.
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Social Media Marketing

Combine Social Media Marketing With Direct Mail

Social Media Marketing
Did you know that by combining the power of social media marketing with direct mail you can increase your response rates 23% to 46%? These two power houses work great together! People are more inclined to take action when they’ve seen your message on social media before receiving your mail piece. There are two ways you can accomplish this. First you can take your mail list and match it to Facebook accounts, or you can also go the other way and match mail addresses to Facebook users.
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Social Media Marketing Automation

How SMBs can Benefit from Social Media Marketing Automation

Social Media Marketing
Social media marketing automation is changing the way businesses communicate with their clients at every level, from customer service to social media management. The biggest concern over automation was that it would destroy personalization, but the reality is quite different.  Small business owners can benefit from marketing automation, just like big corporations. There are many variations of marketing automation that can help businesses grow. Here we’ll show you some of the ways SMBs can benefit from marketing automation. 
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Social Media Engagement

How To Improve Your Social Media Engagement

Social Media Marketing
Social media engagement is more than likes, and follows. True engagement also goes beyond sharing a post. It is actual interaction between your company and your followers. You want to encourage conversations and participate in them. People want to talk to real people so make sure your social media reflects that. Remember that social media has multiple purposes such as customer service, brand awareness and sales.
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