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Tag: direct mail postage

Postage increase

USPS Postage Rates Increase January 2024

Direct Mail Insights

USPS postage rates are increasing on January 21, 2024. It’s not all bad news in that direct mail still is very effective and driving response. Did you know that 70% of consumers say direct mail is more personal than online and 54% say they want direct mail from companies that interest them?

USPS Postage Rates

USPS Postage Rates Increase July 2023

USPS postage rates are increasing on July 9, 2023. It’s not all bad news in that direct mail still is very effective and driving response. Did you know that 74% of marketers agree that direct mail delivers the best ROI, response rate, and conversion rates than all other channels used. They also agree direct mail is a more effective channel for their company than digital. Are you harnessing the power of print marketing?

2023 Postage Rates

USPS Postage Rate Increase January 2023

The USPS has filed a rate increase with the PRC. The new rates are expected to be approved and will be effective on January 22, 2023. The good news is direct mail still is very an effective tool in driving response. The ANA response rate report shows an average ROI of 112% on direct mail, the highest of any medium. So, what do the new USPS postage rates mean for you? Get your rate chart now!

USPS Postage Rates

How To Save Money On Direct Mail Postage In 2021

With the largest direct mail postage rate increase ever, scheduled for August 29th, 2021, finding ways to save on postage for the rest of the year is very important! Do you have a planned strategy to not only save money on postage but really stand out and increase your response rate?

direct mail postage

Save Money On Direct Mail Postage

When done correctly, direct mail can be a very cost effective way to reach targeted prospects and customers. Your return on investment typically exceeds most other forms of marketing. However, inefficient list targeting and poor mail piece design can cost you a lot of money. Since direct mail postage rates are rising every year it is very important to keep your direct mail postage rates as low as possible. So now, let’s help you maximize your return on investment in your next direct mail campaign.

USPS 2021 Postage rate increase

USPS 2021 Postage Rate Increase

USPS 2021 Postage Rate Increase is coming! Expect postage rates to increase on January 24, 2021. For the most part they are modest increases. On October 9, 2020 the USPS filed direct mail postage rate increases with the Postal Regulatory Commission. We expect the PRC to approve the rates in November. Get your rate chart now!

Increase Direct Mail Sales

New 2020 Direct Mail Postage Rates

On October 9, 2019 the USPS filed direct mail postage rate increases with the Postal Regulatory Commission. They are requesting a postage increase to go into effect on January 26, 2020. So what does that mean for you?

Direct Mail Postage

Ways To Save Money On Direct Mail Postage In 2019

Direct Mail Postage Rates Are Going Up in 2019. However, the USPS brought back promotions for 2019, so you can save money on direct mail postage.

USPS 2021 Postage rate increase

2019 Direct Mail Postage Increase

Direct mail postage rates are going to increase on January 27, 2019. Are you ready? There are some pretty dramatic changes that will happen with rates. Let’s look at a few of them.

Postage increase

USPS Announces Request For Direct Mail Postage Price Increase For 2018

Direct Mail Postage rates are increasing in January 2018. Do you know what the rates are? Get your postage rate chart now!

Best USPS Direct Mail Promotion for 2017

The Tactile, Sensory & Interactive promotion takes advantage of some of the latest technological advances to encourage sensory engagement with a direct mail piece.

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