The Loupe

Category: Social Media Marketing

Social Media Marketing

Combine Social Media Marketing With Direct Mail

Social Media Marketing

Did you know that by combining the power of social media marketing with direct mail you can increase your response rates 23% to 46%? These two power houses work great together! People are more inclined to take action when they’ve seen your message on social media before receiving your mail piece. There are two ways you can accomplish this. First you can take your mail list and match it to Facebook accounts, or you can also go the other way and match mail addresses to Facebook users.

Instagram Ads

How to Create Better Instagram Ads

Social Media Marketing

Not getting the response rates you want from your Instagram ads? You need to create better Instagram ads. To get the most out of your Instagram ads, they need to first look like a post with a great picture. Then they need a good call to action and finally they need easy to understand copy. But what does that really mean? Let’s break down some tips to get you better results.

4 Facebook Ad Considerations

Social Media Marketing

Facebook has been found to be the most effective digital marketing channel. This means that you need to be marketing here. There are important things to consider when building a Facebook ad. One of the best parts about running Facebook ads is that if you are not getting the results you were expecting you can make changes right away. Try a different image, offer, or copy to see if that makes a difference, if not you may need to rethink your audience.

2021 Facebook Ad Tips

Social Media Marketing

Facebook ads can be a challenge, since there are so many options available. It’s easy to get confused about the best options for your Facebook ad. Since the key to great results on Facebook is targeting, you need to make sure that you target the right people. So, we will get started with your targeting options.

Social Media Content

Social Media Content Ideas that Will Make Your Business Stand Out

Social Media Marketing

Social Media Content Ideas that Will Make Your Business Stand Out. Social media presents the opportunity for your business to connect, engage, and build trust with your audience. The one catch is that you’re in constant competition for the attention of busy social media users. Which means that you better be putting out some killer content! Otherwise, the chances that your posts get scrolled right past are high.

Social Media Marketing Automation

How SMBs can Benefit from Social Media Marketing Automation

Social Media Marketing

Social media marketing automation is changing the way businesses communicate with their clients at every level, from customer service to social media management. The biggest concern over automation was that it would destroy personalization, but the reality is quite different. Small business owners can benefit from marketing automation, just like big corporations. There are many variations of marketing automation that can help businesses grow. Here we’ll show you some of the ways SMBs can benefit from marketing automation.

Social Media to grow

How to Use Social Media to Grow Your Business

Social Media Marketing

Learn how to use social media to grow your business. Almost 50% of the world’s population now uses social media, and this is changing the way people communicate, work, and shop. For businesses, this is an amazing opportunity to grow and reach a much larger audience. However, it’s important that small businesses adopt the right strategies in order to compete in such a competitive market. To help you do this, here are some tips on how to grow your business using social media:

Social Media Marketing Mistakes

5 Common Social Media Marketing Mistakes

Social Media Marketing

Social media marketing is a must for business. With the vast amount of posts, it’s no wonder that there will be mistakes. You can cut down on their impact by knowing what others have done wrong and avoiding it. So, with that in mind we have put together the 5 most common social media marketing mistakes for your review.

Social Media Marketing

Should You Use Social Media Marketing?

Social Media Marketing

So many times businesses under estimate the power of social media marketing, do not be one of them! In 2020, you better be on social media. It now creeps into all aspects of our lives. Our customers and prospects are using social media on a daily basis so we need to be there too. Social media is all about engagement. The more you are able to engage with your customers and prospects the more connected they feel to your business and the more they buy. Not only that, but they tell their friends about you by sharing posts and information.

Social Media Engagement

How To Improve Your Social Media Engagement

Social Media Marketing

Social media engagement is more than likes, and follows. True engagement also goes beyond sharing a post. It is actual interaction between your company and your followers. You want to encourage conversations and participate in them. People want to talk to real people so make sure your social media reflects that. Remember that social media has multiple purposes such as customer service, brand awareness and sales.

Email Marketing Subject Line

Social Media Strategy For 2020

Social Media Marketing

Your social media strategy constantly needs to change. The best social media strategies will have flexibility and ongoing changes throughout the year. There are several things you need to be looking for in order to get the best results.

Facebook Ad Account

Did Your Facebook Ad Account Get Suspended?

Social Media Marketing

Did Facebook suspend your Facebook ad account? Don’t worry you can get it reactivated. We will show you how, but first it is good to know what most commonly causes issues so this does not happen to you again. Learn most common reasons for suspension.

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